What is Denmark famous for?

Scandinavia’s smallest country may not have the towering mountains, dramatic fjords or endless pine forests of its neighbours Norway and Sweden.

But Denmark’s pretty coastal towns, sandy beaches and idyllic islands, strung together by giant bridges, have equal appeal.

Denmark might not be famous for its beaches, but it has some great ones
Pic: magnetismus

When asked what you know about Denmark, you might struggle to list more than Copenhagen, bikes and Carlsberg beer, but look closer and you’ll realise that Denmark has many more claims to fame.

From food to alternative culture, cutting-edge design to the blood-thirsty Vikings, there’s way more to this country than you may think.

Here are some of the things we think are delightfully Danish – and totally worth a look if you get a chance to visit the country.

Danish design

Like the rest of Scandinavia, Denmark is known for its design and architecture. Just think Bang & Olufsen, Arne Jacobsen’s Egg chair, Royal Copenhagen porcelain and the Royal Opera House in Sydney – all the work of Danish designers and companies.

And the chances are high that the skylight in your office or loft is a Danish Velux window, too.

Bluetooth may have been developed across the water in Sweden, but the communication system is, in fact, named after the Danish Viking king Harald Bluetooth – known for uniting people.


Royal guards at the Amelienborg Palace
Pic: Leif Jørgensen

It might not be quite as famous as the British royal family, but the Danish royal family is the oldest continuing monarchy in the world.

The royals are hugely popular here and a unique attraction for tourists.

Visitors can look round the Amalienborg Palace, in the heart of Copenhagen, where the Danish Queen Margrethe III lived until her abdication in 2024.

Contemporary culture

Despite its small size, Denmark punches way above its weight in producing popular TV series and cultivating a surprisingly large cast of great actors.

Scandi-noir suspense series and thrillers such as Borgen, The Killing and The Bridge have enjoyed international popularity.

And the Danes are always proud to claim Game of Thrones’ Jamie Lannister and Euron Greyjoy as Danish.

Not to mention Mads Mikkelsen. And Viggo Mortensen… well, at least a little bit.


At the forefront of the New Nordic cuisine trend, Copenhagen is the birthplace of the two-Michelin-starred Noma, voted the world’s best restaurant several years running.

Denmark is famous for the danish pastry
pic: RhinoMind

And, of course, the Danes have given the world the Danish pastry, simply known as “Danish” abroad – although ironically in Denmark it’s called wienerbrød (Viennese bread).

Other culinary icons include Danish bacon (which was really only a thing in the UK), plus the open sandwiches known as smørrebrød.

Salty liquorice is a big thing in Denmark too. Popular throughout Scandinavia, it’s been embraced by Denmark where it can be found in everything from ice cream to mustard and cheese, with the gourmet liquorice brand Johan Bülow finding fame around the world.

Cute towns and villages

Skagen, known for its yellow buildings
Skagen, known for its yellow buildings / Mathhias_Schalk (CC)

Okay, so Denmark isn’t exactly famous for these around the world. But in Scandinavia, at least, Denmark has a reputation for its cute small towns and villages.

In summer, especially, Swedes regularly take the ferry over to Denmark to wander around its prettiest towns, soaking up the good vibes.

Popular choices include Skagen, a coastal town famous for its long beaches and sand-yellow houses, and Dragør, which is surprisingly quaint considering it’s just a short drive from Copenhagen.

Hygge and happiness

Two h-words are strongly connected with Denmark – hygge and happiness.

The first describes a cosy state of mind or situation where the Danes relax in good company – think roaring fires, the scent of pine woods and a warm cinnamon roll, straight from the oven.

As for happiness, Denmark has often been ranked number one in successive “happiest country in the world” surveys and contests.

Although it’s true that in recent years they’ve been out-happied by their Nordic neighbours on several occasions.

Green energy and alternative lifestyles

Despite its modest size, Denmark is a frontrunner when it comes to renewable energy – in particular wind power.

The country is big on giant wind turbines, which can be seen standing in windmill parks in the seas between its many islands.

Denamrk, a world leader in renewable energy
Pic: Øyvind Holmstad

Copenhagen’s Christiania community is the original free town with its own rules and regulations, independent of the Danish government.

Famed for many years for its liberal attitude towards the sale of cannabis, it’s a popular magnet for hippies, eco-warriors and alternative thinkers.

And while the Danes are mostly known to be laid-back and open-minded, they’re still ready to rock, with Denmark’s very own hippie-heaven Roskilde Festival being one of Europe’s biggest music festivals.

The Vikings

The Danes’ ancestors, the Vikings certainly wouldn’t have been top-ranked on popularity lists across the globe.

And while they may be best known for killing and plundering their way around the world, these violent warriors have left the country with a fascinating heritage and some exciting tourist attractions.

So, see if you can decipher the runic letters on the Viking Jelling Monuments, immerse yourself at the Ribe Viking Centre in Denmark’s oldest town, or visit the ancient Viking burial grounds at Ladby and Lindholm Høje.

Fantasy and fairytales

Fantasy and creativity both play a big part in the mindset of the people of Denmark, a country that gave birth to the world’s best-known fairytale writer, Hans Christian Andersen and his Little Mermaid, which you can visit in Copenhagen.

The danes invented Lego
Pic: Legoland Billund

The Danes also created one of the world’s most popular toys, Lego.

Yes, the colourful plastic bricks are Danish and the original Legoland is one of the country’s biggest attractions. (It’s located in Billund, and can be visited on a day trip from Copenhagen).


Although it lies some 3000km from the sandy shores of Denmark’s west coast, the autonomous territory of Greenland is part of the Danish Kingdom.

There’s a very special relationship between Denmark and the world’s largest island, with children who live in this vast, icy land learning Danish at school.

And whilst Greenland may have its own government, it still has close links to Denmark and, whatever Donald Trump may have wished during his presidency, it’s definitely not for sale.

Football and beer

Once (and we mean once, as in just ONE time), the Danish football team was the best in Europe.

Carlsberg beer, perhaps Denmark's best-known export
Pic: cyclonebill

It was way back in 1992 when the Danes miraculously won the European Championship and, although they haven’t even come close since, it’s still known in Denmark as a fairytale story.

The victory was even more impressive due to the fact that the team didn’t even qualify in the first place, but only made it via a wild card after the exclusion of the former Yugoslavia.

Their success was a miracle that the beer-loving Danes celebrated with one of the country’s most famous exports, lots of Carlsberg beer.

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